MAINSTREAM’s taskwas to implement ROSHEN's strategy for cooperation with Instagram bloggers in Dnipro.
By sending themed kits, we informed Dnipro residents about ROSHEN CSR project, within which the company gifted Steinway & Sons grand piano to Dnipro Philarmonic.
In the result of the campaingn, bloggers posted 142 Stories and mentioned company’s page 55 times on Instagram.
The agency worked on the concept development, helped to select and communicate with relevant opinion leaders, distributed kitsand monitored the results.