Reputation support from MAINSTREAM is a service that shapes and nurtures your company’s communications in a monthly retainer format.
It aims to form information policy and relations with mass media, which would increase awareness, loyalty, and trust.
The service package is made individually depending on the business objectives and requests.
As part of reputational support, we can perform a range of services, including:
Organization of interaction with the media and building long-term relations, delivering the company's position to the media, the realization of information strategy, management of media campaigns
Development of creative concepts, corporate and press events, organization of customer participation in third-party events and sponsorship
Development of content project concepts, preparation of special projects, articles, interviews, press materials
Analysis of the information field, monitoring of publications in the media and social networks, implementation of emergency alerts system, providing press clippings and the picture of the day
Forecasting of PR activities’ results, planning, and implementation of PR campaigns, evaluation of KPIs and recommendations in case of crises
Step 1: a briefing, discussion of business tasks, and formation of the initial package of services for three months. Execution of works and intermediate efficiency evaluation.
Step 2: revision of the service package (if necessary) for six to twelve months, assignment of a team of experts who would work on the project permanently.
Step 3: systematization and execution of works on reputation capital management, monthly performance evaluation and recommendations.
* Final KPIs depend on the goals set and scope of work in the service package.
Systematic work in the format of reputational support from MAINSTREAM increases the value of the company’s intangible assets and creates a foundation for the trust of stakeholders, including representatives of the target media.
Numbers prove the results of MAINSTREAM: some clients have been entrusting us with permanent reputation management of their company for over 10 years.
Get a free consultation about reputation support opportunities to grow your business. Apply here: