The project will help demonstrate the EU’s positive impact and promote EU values and commitment in engaging with Ukraine in the areas of culture and sports. It can make a synergy between different EU initiatives through “people-to-people” approach. It will help people to spread the information about EU projects and benefits from taking part in them.
Participants of the cultural and sports events will get to know more about other EU activities and how to participate in them. They can get more direct opportunities to share their views, establish more contacts and networking during the events covered by the project.
Sharing EU values and informing Ukrainian audiences about existing and future initiatives will create a sense of common historical, cultural and sports heritage with the European partners.