On October 29, 2011, Mainstream Communication & Consulting organized a press briefing in the frameworks of the Annual International Conference „Innovations, Investments, Competitiveness“.
The conference is held under the auspice of the German-Ukrainian Managerial Staff Retraining Program „Fit for Partnership with Germany“, sponsored by the German Federal Ministry for Economics and Technology (Bundesministerium für Wirtschaft und Technologie — BMWi). Since 2010, it is an international conference. Representatives from Belarus, Moldova, Russia, Ukraine, and Germany participated in the conference.
Although the conference took place on weekend, its topic aroused interest of Ukrainian mass media. BMWi representatives and heads of the Program of the German Society for International Cooperation (Deutsche Gesellschaft für Internationale Zusammenarbeit — GIZ GmbH) told journalists about objectives of the German-Ukrainian Managerial Staff Retraining Program, shared their previous experience on sustainable development and expansion of bilateral economic relations. Journalists got an opportunity to find out about stages of the Program implementation and possibilities of joining it. There were 14 media pickups on the topic by results of the press briefing, including 1 footage on the TV-channel.