Mainstream got one more SABRE Award this year


On May 19, 2015, London Roundhouse was honored to host the 11th ceremony of celebrating the best of the best in PR – SABRE AWARDS EMEA 2015. Mainstream's project "Grants of Gratitude: Introducing the #IOU Grant's Scotch Whisky Global Concept to the Ukrainian Market" for William Grant & Sons was recognized as the best PR campaign in the RUSSIA AND CIS category.

More than 650 PR professionals from 40 countries gathered to celebrate the winners, selected from a record 2 400 entries to this year's competition.

"A good PR case is the one that has a positive imact on the community. Our contest of Start-Ups for Grant's whisky was a perfect illustration of what gratitude may look like when you've achieved your first success. And this SABRE Award we got is our #IOU to William Grant & Sons, DDS distribution company and our partners in the project the "Aristocrats Radio", said Mainstream's project manager Yevgeniya Vakulovych.
"Being a Ukrainian agency, it was especially important for us to win in this category. I hope that our future projects will also deserve to be highly praised in the next comeptitions", shared Svetlana Sverchkova, managing director of  Mainstream Communication & Consulting.

For Mainstream, it's not the first SABRE Award. Earlier, our project "Pulse of INTERPIPE" was recognized by the prestigious Award twice. First, it got SABRE Gold EMEA in the category Media Relations/Corporate Media Relations, and after that it was selected as one of the TOP-50 best global PR campaigns. 

The full list of winners can be seen on the official site of the SABRE Awards.