Mainstream Communication & Consulting takes the prize at Global SABRE Awards


On November 13, 2013, Miami (USA) hosted the award ceremony Global SABRE Awards as a part of the Global PR Summit. 50 best global public relations campaigns were selected from 4,000 entries. Mainstream Communication & Consulting is the only PR-agency from Ukraine to win the Global SABRE Awards.

“These campaigns were outstanding in their categories, outstanding in their regions, and outstanding when measured against the vast number of entries we see in our SABRE Awards competitions around the world,” said Paul Holmes, editor and publisher of The Holmes Report and chair of the SABRE Awards judges.

The joint project of Mainstream Communication & Consulting and INTERPIPE – “Pulse of INTERPIPE” – was awarded in “Industry/Manufacturing” nomination. The project rests on the concept of making image in mass media for Dnepropetrovsk-based mill INTERPIPE Steel.

“I would like to thank our partner – company Interpipe – who believed in our ideas, as a result the new enterprise turned into a mecca for industrial tourism. I would like to thank Paul Holmes and everyone for appraising our work with this high award,” said Galyna Yatsura, International Communications Director of Mainstream Communication & Consulting.

Note to editors:

INTERPIPE is a vertically integrated steel pipe and railway wheel company. It is among the ten largest producers of pipe products and the third largest producer of railway wheels in the world. The company’s products are supplied to 80 countries all over the world through a chain of commercial offices located in Ukraine, Russia, Kazakhstan, Europe, the USA and the Middle East.

SABRE Awards is the world’s largest and most prestigious awards competition for the public relations industry, awarding prizes for outstanding achievements in branding, reputation management and public relations. SABRE Awards are judged by some of the most senior professionals from the public relations agency world, corporate communications and academia, featuring industry leaders from such companies as Ketchum Pleon, Weber Shandwick, Fleishman-Hillard, Cohn & Wolfe, etc.