On March 11-25, founder of Surfin’ua (community of surf-enthusiasts and organisers of surfing trips all over the world) Serafim Romanov and TV presenter Oleksandr Pedan went on the expedition to Norway. Travellers wanted to surf in the Lofoten Islands, to see the northern lights, and to enjoy the arctic air.


Art-project Faces of Craftsmen was developed by company Mainstream Communication & Consulting as a part of localisation of the global brand strategy of Scotch whisky The Balvenie* on the CIS markets. The project was implemented during the year in five countries — Ukraine, Georgia, Azerbaijan, Belarus, and Kazakhstan.


Within the past two months, company Mainstream has implemented a project for brand of Irish whiskey Tullamore D.E.W. — music competition IRISH TRUE.


On 17 November, company Mainstream organised a special event for Hendrick’s Gin in Hendrick’s Bar – a party on the occasion of the first run of the film “Fantastic Beasts and Where to Find Them”.


Overnight into 17 November, company Mainstream organised a celebration of the new wine year at Le Silpo gourmet market. All guests and mass media representatives jointly with their friends and partners felt the real atmosphere of Beaujolais Nouveau young wine festival.